Why would banks need UX people in a data science project?
Below are my projects. You will find out about my process and the end results in each project page.
I led the research and delivery of a new digital service for diplomats.
To test initial traction and define the market size of a fashion marketplace app, I helped created landing pages for different niches, ran surveys to understand the demographics and their fashion habits, and conducted usability tests on the prelaunch app.
Through usability tests and user behaviour data (e.g. heatmap, visitor recording, traffic flow) collected via Visual Web Optimiser and Google Analytics, we identified 4 key areas for optimising lead acquisition. The suggested improvements were sent to the client in a report, and we have liaised with the client's copywriters and developers in order to execute the suggested solutions.
Turn photos into calendar events by OCR and contextual search.
How can we connect and engage growers of different expertise in a community garden?